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From: Simon Hodgkinson
& Brenton Lindo.
Dear Marketing Colleague,
These days selling any kind of digital product online
can be tough. Even giving away free ebooks isn't as easy as it used to
be, so when a new product comes along that offers a helping hand you've
got to grab it fast.
If you've been selling online for any length of time
I'm sure you will have come across the "Digital Product Thief" Sadly it
happens all too often but some unscrupulous customers will buy your
product and then go off and tell the world about your download URL - It
Sucks! Sometimes it may cost you hundreds or thousands of dollars in lost
revenue before you realise what's been happening.
Do You Know How Many People Are
Really Downloading Your Digital
Products?
Download Meter can alert you to this
immediately - simply login to the password protected control panel and you
can monitor exactly how many times each of your products have been
downloaded.
Knowing this important fact alone could save you
plenty but Download Meter goes one step further. It silently
tracks the location that the download requests come from - You can catch
the thieves in the act.
But download tracking is vital for another reason
too.
Maybe you actually give away free products? Ebooks
or PDF files, trial software etc. With Download Meter's tracking
facility you can see at a glance where your leads are coming from -
Simply use this information to identify where your promotions have been
successful and equally where they haven't. It can save you hours trawling
through your site logs.
I guess you already understand the benefits
this software delivers but I've saved the best feature of Download Meter
till last. . .
Have you ever downloaded products from the really big
players such as Microsoft or Download.Com?
If you have then you've seen the way these sites
promote a secondary product or advertisement to you once your download
begins.
You see a new screen that says something along the
lines of
"Please wait while the
file begins to download - while your waiting why not check out. . .
Product Y"
Why do they do this?
Simply because it makes them thousand and potentially
hundreds of thousands of dollars in secondary (backend) income.
This is a tried and tested strategy that works
and if you really want to make money online you should be using this
strategy too -
Download Meter does this for you. You will be
able to quickly set up a 'download starting' page from the template
provided and use it to promote your other products, your newsletter or
even an affiliate program - it can literally double your profits
automatically.
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